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ASUS today unveiled ZenFone 2 (ZE551ML) , the flagship
smartphone in the new-generation ZenFone family. With a
gorgeous all-new ergonomic design, a 5.5-inch Full HD IPS
display, 13MP/5MP PixelMaster cameras, a 2.3GHz 64-bit
Intel Atom processor with 4GB RAM and 4G/LTEC
connectivity, ZenFone 2 delivers powerful all-round
performance.

Luxurious, ultra-thin Ergonomic Arc design
ASUS ZenFone 2 has a stunning, all-new design employing
iconic ASUS design elements that echo the spirit of Zen, with
a luxurious brushed-metal finish and distinctive concentric-
circle detailing. ZenFone 2 introduces new and evolved
aesthetic refinements, including a graceful curved case that
tapers to an incredibly thin 3.9mm at the edges to lend
ZenFone 2 a bold yet elegant look. This curvature provides
exceptional comfort and a secure grip, and intuitive control
and convenience is further enhanced by the rear-mounted
volume control key � ideally-positioned for the user�s index
finger.

ZenFone 2 has an incredibly sharp and vivid 5.5-inch Full
HD IPS display with a 403ppi pixel density and a wide 178-
degree viewing angle, ensuring lifelike photos and videos
and great-looking apps. ASUS TruVivid technology
enhances display performance even more with bright,
brilliant colors. The display has an ultra-narrow 3.3mm
bezel, giving ZenFone 2 a remarkable 72% screen-to-body
ratio for a maximized viewing experience, and is covered
with Corning� Gorilla� Glass 3 for superior resistance to
damage and fingerprints. An anti-fingerprint coating
reduces friction by 30%, giving a luxuriously-smooth feel to
touch gestures.
ZenFone 2 is available in five unique colors that, together
with the beauty and customizability of ASUS ZenUI, result in
a smartphone that is truly personal, both inside and out. The
ZenFone 2 color portfolio includes Osmium Black, Sheer
Gold, Glacier Gray, Glamor Red and Ceramic White. Special
Transfusion and Illusion covers are available that give users
even more choices to match their own unique style.

PixelMaster camera: See what others can�t see
ASUS ZenFone 2 has a 13MP PixelMaster camera with an
f/2.0 wide-aperture lens to capture stunning, high-resolution
photos with zero shutter lag. This industry-leading Low
Light mode employs pixel-merging technology to capture up
to 400% brighter photos at night, or in low-light scenes,
without the need for a flash. When a flash is preferred,
ZenFone 2 is equipped with a Real Tone flash to ensure
warm skin tones and accurate color.
The ZenFone 2 camera also has Backlight (HDR) mode to let
users capture vivid, evenly-exposed photos in challenging
backlit scenes such as sunset portraits. By using pixel-
enhancing technology to increase contrast by up to 400%,
Backlight (HDR) mode ensures that foreground subjects
stand out clearly and are free of shadows.
For those seeking fine-grained control over camera settings
like ISO, shutter speed and more, Manual mode offers users
a DSLR-like experience right on their smartphone.
ZenFone 2 is also equipped with a 5MP front-facing camera
with a wide, 85-degree field of view perfectly engineered for
taking selfies with real-time beautification. For those
wanting to capture a group of friends, or include scenery in
their selfie, ZenUI Selfie Panorama mode captures
panoramic selfies with up to a 140-degree field of view.

Powerful performance for today, and beyond
ASUS ZenFone 2 is powered by an up to 2.3GHz 64-bit Intel
Atom processor Z3580 and has 4GB RAM to deliver up to
seven times (7X)1 faster gaming performance than its
predecessor. A 60ms touch response time ensures lag-free
input, and OpenGL 3.0 provides incredible gaming
performance.
ZenFone 2 has built-in 4G/LTE connectivity for blazingly-
fast data speeds of up to 150Mbit/s plus 802.11ac Wi-Fi,
ensuring stutter-free streaming of video and music as well
as a smooth all-round mobile experience. Dual-SIM capacity
with Dual Active technology makes ZenFone 2 the perfect
travel or business companion, allowing users to have two
active phone lines on their device so they can keep in touch
from anywhere.
Users will spend less time waiting and more time enjoying
ZenFone 2 with its high-capacity, 3000mAh battery that
provides more than a full day of use on a single charge.
Fast-charge technology enables recharges to 60% battery
level in only 39 minutes.


A simpler, smarter, more personalized ZenUI experience
Freedom, connection, and expression form the foundation
for ASUS�s ZenUI mobile user interface. These three pillars
have also inspired the evolutionary changes to ZenUI for
ZenFone 2 . This latest version offers a simpler and smarter
user experience, with a stylish new layout that utilizes white
space for a cleaner design, and which places information
front and center for a simpler, smarter user experience.
ZenFone 2 is the world�s first smartphone to give everyone
the ability to completely customize it to match their personal
style and usage preferences, including ZenUIs launcher,
themes, fonts, icons, and more.
ZenUI has many great new features � including ZenMotion,
SnapView, Trend Micro� security and ZenUI Instant Updates
� that enhance usability; ensure security and privacy; and
deliver a seamless user experience.
ZenMotion is a collection of intuitive touch gestures, each
providing a new way of interacting with ZenUI, and allowing
quick and easy access to frequently-used features such as
One Hand mode or Do It Later.
SnapView is a security feature that ensures privacy for
apps, photos, and files. SnapView lets users easily keep
their personal and business information separate.
Trend Micro security is integrated with the ZenUI browser
for the total mobile web browsing security.
ZenUI Instant Updates is a seamless new method of
keeping ZenUI apps up to date. With ZenUI Instant Updates,
ASUS app developers can make updates available
immediately, avoiding delays between app releases and
ensuring the best experience for ZenFone 2 users.